Our Story

Our Story

Unleasing Every Individual's

Potential

We believe that fitness is for everyone. Our mission is to create inclusive, adaptive

fitness experiences that empower neurodiverse individuals to thrive.

Founder & Head Coach

Meet Coach Matt

Matthew Guerra

Matthew founded Unleashed Potential Miami with a simple but powerful belief: every individual deserves access to fitness experiences that meet them where they are and celebrate their unique journey.

With a background in Applied Behavior Analysis and a deep passion for inclusive fitness, Matt has dedicated his career to creating programs that build confidence, strength, and lasting positive change in the lives of neurodiverse individuals and their families.

"The will to try, the desire to grow, and the courage to keep going—that's how you unleash your best self."

-Coach Matt

Our Mission

At Unleashed Potential Miami, we're dedicated to breaking down barriers in fitness. We understand that traditional gym environments can be overwhelming for neurodiverse individuals, which is why we've created a different approach.

Our programs are built on Applied Behavior Analysis (ABA) principles, combining structured routines with positive reinforcement to create meaningful, lasting change. We meet each person where they are and celebrate every step forward.

"Not all progress is visible. The real victories are often silent, and compound over time."

-Coach Matt

Our Core Values

These principles guide everything we do, from program design to daily

interactions.

Compassion First

Every interaction is rooted in empathy, patience, and genuine care for each individual's unique journey.

Purposeful Progress

We celebrate every milestone, knowing that small victories lead to life-changing transformations.

Inclusive Community

We create spaces where every person feels welcomed, valued, and empowered to grow.

Compassion First

Our BCBA-supervised programs ensure the highest standards of evidence-based practice.

Real Results

Empowered to Act, Capable to Achieve

Every transformation tells a story. Our clients don't just build physical strength—they discover confidence, develop resilience, and create lasting change that extends far beyond the gym.

"When we started, he wouldn't even try. Now he's the first one in the gym, ready to work. The change in his confidence has been incredible."

Jennifer M.

Parent of a 15-year-old

"When we started, he wouldn't even try. Now he's the first one in the gym, ready to work. The change in his confidence has been incredible."

Jennifer M.

Parent of a 15-year-old

Creating Your Story

The UP Difference

What sets us apart is our deep understanding of neurodiversity and our commitment to creating truly personalized experiences. Every program is tailored to the individual's needs, preferences, and goals.

BCBA-supervised programming for
evidence-based results

Sensory-aware environments designed for comfort

1:1 and small group options for personalized attention

Family involvement and progress communication

Certified trainers with specialized training

"Emotions predict future events based on past

experiences, prioritizing physical safety over

mental comfort."

-Coach Matt

Our Journey

From a vision to a thriving community, here's how we've grown together.

2018

Founded

Started with a vision to make fitness accessible for all

2020

Community Growth

Expanded to serve 50+ families across Miami

2022

Partnership Network

Established partnerships with leading institutions

2024

150+ Families

Now empowering over 150 families in our community

Compassionate Experts

Meet Your Child's Support Team

Our dedicated team brings expertise, compassion, and genuine care to every

session.

Matthew Guerra

Founder & Head Coach

Founder of Unleashed Potential Miami, dedicated to creating inclusive fitness experiences for neurodiverse individuals.

ABA Trained

CPT Certified

10+ Years Experience

ABA Trained

CPT Certified

10+ Years Experience

Coach Matt in Action

Community Trainer

Leading outdoor group sessions that bring together clients of all abilities in a supportive environment.

Group Fitness

Outdoor Training

Community Programs

Group Fitness

Outdoor Training

Community Programs

Ready to Start Your Journey?

Every journey begins with a single step. Schedule a free consultation to learn how we can support you or your loved one.

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